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What’s new on Instagram: Suggested posts

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What’s new on Instagram: Suggested posts

Do you know that feeling of not knowing what to do when you see the notification of “you are up to date” on Instagram? If so, fear no more. Instagram has launched the ” Suggested Posts ” feature, which can be found at the bottom of the feed . This new feature encourages you to continue on the cold calling phone number list network by viewing content related to the accounts you follow, similar to the “explore” function. Suggested posts on Instagram = More space for ads For brands, this potentially means more space for ads and promoted content. “We noticed that people continue to search for more posts that they are interested in after catching up on what they follow, so we learned from it and implemented this feature to make it easier for those who asked for more content to find more content”

– Robby Stein, Instagram Product Manager According to Instagram, the suggested posts do not arise from those that appear in “explora”, but rather their content is directly related to those accounts that users follow, while “explora” contains posts that may or may not be interesting for them. . As this is a new space for ads and promoted content, it means that your paid content will reach really interested audiences and not just cold traffic. Will my Instagram ads be buried by these suggested posts? Make no mistake, it is possible that the paid content is swallowed up by these suggested posts in the eternal Instagram feed . This is even more likely if your audiences follow many accounts, as they may never finish their respective feeds , least of all the suggested posts .


Although if you think about it, there has been a steady growth in the average time a user spends on Forex Email List in recent years. The COVID 19 pandemic also increases the chances that people will see all the content of the people they follow, especially with the confinement measures imposed in most countries. Who benefits from suggested posts? As the platform increasingly moves in the direction of e-commerce, suggested Instagram posts can be a potential bridge between interested sellers and buyers, while building a way to increase organic reach.

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