2019 begins and Facebook remains in the first position of the most used social network, with 2. 196 million active users per month. This is why social media has become the new playing field for merchants. In addition to offering their products and services to promote their brand, they also benefit from the possibilities and news of the application. Possibilities offered by Facebook Facebook allows users to clone, based on tastes, interests and browsing and purchasing habits, among many. In this way, uae telephone directory search by phone number searches the network for users similar to the clients of a brand to generate greater profitability for the company. In addition, Facebook facilitates such segmentation by age, sex, type of device from which the connection is made and even the status of the client. Added to this is the data from Instagram, owned by Facebook, which provides more information about customers.
What’s new for users Among these novelties, it is worth highlighting the Marketplace, a section within the social network that allows the interaction of sellers and buyers from the same country. This facilitates product exchanges by geolocation. Users can find the items they want closer to them and contact sellers.
Advertiser enhancements About 1,100 million pardons are connected through Facebook with companies from other countries, worldwide. This allows advertisers to reach customers in different countries. Among the optimizations that these connections facilitate is dynamic language optimization.
This makes it easy to use multiple languages in the same campaign to reach users in their native language. Another update is to reach similar audiences in different countries. In this way, Forex Email List will be able to find a group of potential consumers in the combination of countries and / or cities they want. The Cross Border Insights Finder from Facebook IQ is another update. This tool offers a series of data based on the profitability of campaigns in different countries. All these news and improvements are essential for users and merchants. This also benefits Facebook as it increases the time users spend on its network. When users spend more time in the Marketplace, improvements in advertising attract companies and brands that want to position themselves in the market.