Doing an SEO audit can be time consuming. It is preferable to call on a natural referencing specialist to carry out your audit. At Agence Alpha, we offer you a quick audit to discover your site and reveal its full SEO potential. We give you some tips to give you the opportunity to have a quick overview of your situation. Then call on our SEO experts to go further in the recommendations and optimizations.
Select the indicators to follow for your quick SEO audit You will Falkland Islands and Malvinas Email List much more efficiency knowing in advance the performance indicators (KPIs) you want to measure. Even with a more complete SEO audit, some KPIs are more interesting than others and can have an impact on your positioning. I offer you a list of SEO indicators to follow that you can focus on even with a full audit.
you find this list too small? This is the goal! With these indicators you will be able to have a quick overview of your site’s performance. And you will see very quickly if there are blocking factors or elements to be optimized. A crawler is software that will visit all the urls on your site and retrieve information. The number of crawled pages in your site structure
This indicator will allow you to know the number of pages that your site contains. As the crawler is a “visitor”, it will follow the links it finds from the home page. It will therefore find all the pages receiving a link. It will not find orphan pages. They can be for example landing pages (landing page), obsolete pages or published pages.
The number of crawled pages in your site structure
To crawl your site you can use free as well as paid tools (more extended features). For our needs the free crawlers are more than sufficient. Knowing the number of linked pages on your site is not very relevant in itself. The indicator takes on its full importance when it is crossed with other data. The number of duplicate pages (Title tags, Description tags, H1 tags) The indicator of the number of duplicate pages is a quality criterion for Google.
The less duplicate, identical pages, the more Google will like your content. There are different types of duplicate content. Depending on the type of duplicate content, you can use paid or free tools. I invite you to wait a little while so that you can take advantage of the SEO Trends crawl tool. All in all all the elements of duplication are very important.
Because it is an “easy” correction, achievable without technical knowledge (most often). For lack of time not everything can be corrected. This is why we recommend that you start with the Title tags. List the pages and save them to an Excel file for easy retrieval. Analyze your Google Search Console account Open your Google Search Console account and enter your site.
In the home of the dashboard you will have the number of URLs sent in the sitemap and the number of URLs indexed during your last crawl. To view the number of total pages that Google has indexed, go to the vertical menu on “Google Index”> “Indexing Status”. You will get a curve with the number of pages indexed over time. This will give you an idea of the indexing trend.
The number of keywords positioned in Google
By placing your mouse on the curve you will find the dates. the loading time of your site Loading time is an important factor in customer satisfaction. It is also a criterion of positioning among the others. Loading time is strategic in a context where the web is faster and faster. To find out the loading time of your site you can use the following tools: You will find many more that will give different results. Therefore I advise you to stick to the last two. Contact our team to interpret the results and discover possible improvements.
On the Search Console home page, click on “Performance” in the left menu. Check all the elements (Clicks, Impressions, CTR, Position) and choose the period to study. View current month, last month, last 30 days, last 90 days, or all of your history. This report will allow you to export your positions and isolate those where you have a good margin of progress.
Highly content tool for web professionals, SEM Rush allows you to collect strategic data on its site and its competitors. It is the advantage of this tool that will allow you to know the positioning trends, keywords, Google Ads campaigns and a set of other data on your competition. The tool is accessible free of charge with a daily limit.